May 31, 2016

TRENDS // TRENDSTOP - WOMENSWEAR KEY SEASONAL THEMES . SS 2017

A resource for fashion and creative professionals is Trendstop.com an online fashion and trend forecasting agency based in London. They have an extensive data for forecasts and trends in all areas of clothing, accessories and beauty for Men's and Women's.


Here's a preview of their latest Women's Spring 2017 Essential Color Forecast, containing an expertly curated mix of fashion-forward tones, core shades and accents to help you plan your Spring 2017 colors with confidence. To purchase the full report, go here.


Womenswear Key Seasonal Themes SS 17

Just as things heat up for the current summer retail season, the experts at Trendstop are focusing on the trends that will be driving the S/S 2017 women’s market collections. This curated edit focuses on three great Spring / Summer classics: Cargo, Country and Nautical – but all are re-energised by totally new, contemporary twists.

It would be an absolute mistake to think that inspiration can come from what’s been done in the past. The key to a commercially successful brand lies in making each collection unique, giving customers just what it is that they’ll want to buy tomorrow. Here are Trendstop’s directions:

    CARGO CHIC    



Leaving behind the harsher military connotations, this chic take on cargo is about femininity imbued into its most recognisable utilitarian elements. 

  • Oversized pockets add bold volumes to stripped back silhouettes 
  • Camo prints blown up to exaggeration bring abstract simplicity 
  • A powdery palette of light blues and neutrals softens the mood
Top Image courtesy of Trendstop: Lindex S/S 2016 collection.


    MODERN PEASANT    


Evocative of a Provençale day but built on Japanese-inspired silhouettes, this story is about quiet comfort, natural materials and ultimate wearability.
  • Marled fabrics speak of willingly unrefined, soft textures 
  • Cropped cuts and wide shapes add Asian elements 
  • Straw and natural fibres accessories for a light-hearted summer feel 


    NEW NAUTICAL    


There’s no compromising on the primary tones of maritime inspiration – the beauty is that the navy, red and white blocks lend themselves to ultra contemporary graphic reinterpretations. 
  • Stripes, knots and rubber translate basic boating elements into edgy detailing 
  • Colour blocking and bold juxtapositions 
  • Rubber coatings and rope details translate maritime into contemporary. 
All images courtesy of Trendstop.

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