[ TREND + PRINT REPORT ] AARYN WEST STUDIO

Today's post [ TREND + PRINT REPORT ], is from FV print and fashion contributor AARYN WEST of Aaryn West Studio based in Los Angeles, California. Below are her most recent print trend call outs from the Resort '15 collections.  

Aaryn West Studio is a design studio specializing in bespoke prints and patterns for application on nearly any surface in the fashion, interior, and gift design industries.  Go here, to check out her website


    CAT LADY    

Some might say that every print tells a story. While that might make an adequate metaphor in most cases, this particular trend displays a more literal interpretation. We found a noteworthy number of typographic prints parading down the runway in the Spring 2015 shows. This can be a tricky trend to tackle as every typeface and recognizable word will conjure a different feeling in your audience – much more so than a paisley or floral element. Our advice is to either distort your overall design just enough to prevent your written words from being fully discernible, or pick a simple word or short phrase to repeat that you think will be universally likable.

Zoë Jordan, Donna Karan, Whit all via Style.com
Background print © Aaryn West

    FRUIT SALAD    

There is no way to wrap up our review of Spring 2015 runway print trends without first serving up a healthy dose of fruit salad. This tasty trend has been around for some time now, and with all the examples found in recent runway collections, we predict it will remain on the menu for a good while longer. Keep your prints from feeling stale by combining your fruity conversationals with other trends like abstract textures, geometric elements or the Matisse collage look.

Nicole Miller, Sonia by Sonia Rykiel, Au Jour Le Jour all via Style.com
Background print © Aaryn West